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All About Local SEO Marketing Services

All About Local SEO Marketing Services

About Local SEO Marketing Services Regular SEO encompasses many parameters you should still keep in mind, but it would be unwise to run before you could walk, which is why here at Search Business Group, we highly recommend you leverage as much as you can everything related to local SEO to reach the most immediate […]

Marketing is Failing Often and Failing Fast

Recently I’ve been watching this show called Rick and Morty. If you don’t know what it is, it’s like Back to the Future mixed with Family Guy. I say that because the show airs on Adult Swim and is clearly not meant for children. There are two protagonists, a foul-mouthed, uncaring mad scientist grandfather by […]

Follow the Narrative

digital marketing orange county

I was driving into work today and ESPN was discussing a rather interesting topic. Many of their reporters are also their broadcasters or radio personalities. What was being discussed was the viability of UFC and if the sport needed its stars more than the stars needed the league. It was brought up that many reporters […]

90% of It is Being Present

90 per cent of It is Being Present

While I was still in college, I was at an entrepreneurial conference that was held for university students. It was called CEO and it was all about inspiring students to really go at that start-up life. I remember at one of these sessions I was listening to a senior discuss what had helped him be […]

Get in the Habit of Looking for Collaboration

Collaboration is the word that we all heard as Freshman in college. You know, being in those common rooms or classes and being taught that if we all hold hands, we can change the world. Well however, naive you think that is or if you still believe it, there is definitely some business success that […]

What If People Say Bad Things About My Product?

I hear this question all the time. Business owners being skeptical about having their product reviewed by major magazines, journals or bloggers. The fear that being on Yelp means that people will be up in arms and start complaining about your product. Before you know it, the only thing people are listening to are these […]

You Don’t Have to Be Perfect; Just Always Improve

Something I’ve learned through my years of doing this search engine optimization thing is that every year you have to be learning. New changes are made. Technology gets better, search engines update their algorithms, and new, better programs are made to better do the job. It’s just the nature of the industry. Those who refuse […]

If Marketing Doesn’t Speak to You, It Doesn’t Mean Its Bad

Just because you don’t like a message does not mean it is bad marketing. The best marketing targets a certain group and does a great job tailoring their message to that market. I’ve repeated this many times, but if you are marketing to everyone, you are marketing to no one. Therefore, when you watch commercials, […]

Organization is Key to Marketing

Failure in marketing isn’t about effort or creativity. Failure is lack of consistency. Consistency means the business staying committed to campaigns the whole way through. Excitement usually fades and people fall back into their old habits. Soon marketing is forgotten. Its like anything else really, diet or a fitness program. The way to get past this […]

Teach Something

Recently I’ve been learning kickboxing with a new training center. I’ve really enjoyed my time, especially when it comes to learning the techniques of fighting. One day after one of the sessions, I asked the head trainer if he would take a minute to help me with my footwork and the finer details of kickboxing. […]

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