What is an Influencer

What is an Influencer

Influencers is a popular term used in the Marketing industry. Its a broad term for a figure who is particularly well respected in their industry and has a following of people who look to them for advice. There is no numerical or statistical barometer for determining if a person is an influencer. Influencers are not restricted by mediums either. So they can be an influencer from blogging, Instagram, Twitter, etc. Read more

What Music Artists Teach Us About Guest Blogging

Guest blogging is a highly technical term that really is only used by the online marketing and blogging community. At its core, it  means you as an individual, or a business, writing or contributing on another entities marketing channels. A common example is a website specialist writing a post for a company that helps small businesses start. The post is for the company but it is written by the website specialist. Read more

To Be a Marketing Powerhouse, Build Habits. Marketing Habits

When your in marketing, you enter a world that borders the world of creativity and data. Saying this, the success of your marketing stops becoming systematic and more about your ability to leverage creativity and talent. This is a constant battle that I have to fight as I specialize in internet marketing and SEO. This conundrum has made me try to balance a level of creativity that can help create original content for clients while also harmonizing that with a commitment to tracking and analyzing data. Read more

The Benefits of Joining a Community for Your Business

Specialization can lead to loneliness.

It’s true. No matter how good you are or how much you like to work independently, at the end of the day we would love to discuss our passions with our peers. Its not always easy when at the office your seen as the expert. Its not like your going to go to a local bar and happen to find someone who is an expert either. This is where I really urge people to actively find a community within their expertise. Not communities that are going to be your hiking buddies or the people you go to happy hour with. Read more

How SEO Builds Strategic Partnerships

At the end of the day Search Engine Optimization is meant to increase your rankings. To get there though you need a good site, great content and links. What often happens though is that if you do SEO right, business relationships pop up. What I have found is that conducting search engine optimization has brought about those treasured underlined blue fonts to get directed to your site, but it leads you to people and businesses that are more than willing to start a relationship with you. Today, I’ll take you through how SEO and linkbuilding helps get your business not only ranked higher, but it gets you more connected. Read more

Call Us at 714-932-7611