Yesterday I participated in 2 Twitter chats. To be specific they were #viralchat and #mediachat. While in these chats, we discussed the topic of content and influencer outreach. A question came up about how important content was to building a following.
“A war is being fought right now and the good guys are losing. That war is the internet and we’re all equal players.”
The internet provides all of us a safe haven for hopefuls and dreamers to finally act on achieving success that was otherwise un-accessible to people who wanted to make it big. So really, people like you and me are who I am talking about. Add to that the unbelievable fast growth of social media and the overall nature of the internet being so much more complex, but also more opportunistic.