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If You Practice Good SEO, You Shouldn’t Worry About Updates

The Distrust of Search Engine Optimization While starting the agency, I’ve been in my fair share of meetings. My central tenant in these meetings is Search Engine Optimization. It’s what we specialize in and the focus of all our marketing campaigns. SEO doesn’t get the cool kid attention that Social Media does, though. Many business […]

Small Business Guide to Adding Your Business Listing

Small Business Guide to Adding Your Business Listing

Adding your business listing to directories is one of the basic necessities of ensuring high rankings on Google. It seems easy enough, adding a name, contact info, and such, but if you tried doing it already you already know what the headache is. For some reason, all the major data providers seem to have different […]

Is Exclusivity Guaranteed by Your Medical SEO Agency?

Medical SEO Agency

Most SEO Agencies do NOT offer exclusivity to their clients. Are you concerned about working with a SEO Agency that also does work for other medical practice in the same city with the same areas of practice? What if your SEO Agency were using the same internet marketing strategies to promote your competitors’ practice as […]

Marketing is Failing Often and Failing Fast

Recently I’ve been watching this show called Rick and Morty. If you don’t know what it is, it’s like Back to the Future mixed with Family Guy. I say that because the show airs on Adult Swim and is clearly not meant for children. There are two protagonists, a foul-mouthed, uncaring mad scientist grandfather by […]

Follow the Narrative

digital marketing orange county

I was driving into work today and ESPN was discussing a rather interesting topic. Many of their reporters are also their broadcasters or radio personalities. What was being discussed was the viability of UFC and if the sport needed its stars more than the stars needed the league. It was brought up that many reporters […]

If Marketing Doesn’t Speak to You, It Doesn’t Mean Its Bad

Just because you don’t like a message does not mean it is bad marketing. The best marketing targets a certain group and does a great job tailoring their message to that market. I’ve repeated this many times, but if you are marketing to everyone, you are marketing to no one. Therefore, when you watch commercials, […]

When Data is Not Enough

Numbers offer comfort. We like to use them as a crutch. That way, whatever happens, we can say it wasn’t me, it was what the numbers said. In business, you are going to be inundated with numbers. Every software and online provider will be feeding you numbers so they can prove that their service is […]

What is Content Marketing? And Why Should I Do It?

What is Content and Why is it Such a Big Deal? You ever heard the term, “Content is King”? Yeah I have too and just like you, I also hate hearing it. It is one of the most overused terms used in the business and marketing world right now. It is being used for the […]

Marketing Your Marketing

Whether your an entrepreneur or a business who has never conducted a marketing campaign, your going to run into a problem. The only solution is marketing your marketing. Its a phrase I coined during my time at my university. The best way for me to explain what this means is by providing an example we […]

How SEO Builds Strategic Partnerships?

At the end of the day, Search Engine Optimization is meant to increase your rankings. To get there though you need a good site, great content, and links. What often happens though is that if you do SEO right, business relationships pop up. What I have found is that conducting search engine optimization has brought […]

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